# All goals > Goals Refix can own. Each page shows how Refix finds the current constraint and protects the guardrails. ## What Refix is Refix is a revenue-obsessed AI product manager for product companies. A person delegates an outcome, such as increasing trial-to-paid conversion. Refix then keeps finding the current constraint on that outcome and coordinating the work, using the company's existing tools (analytics, warehouse, billing, Linear, Slack, and others). It is not a chatbot that answers questions about dashboards. It is not a generic AI writing assistant. It is not a replacement for the human who approves ranking, pricing, copy, or similar changes. The product name is **Refix**. Never call it Prism. How it works: - Someone gives Refix a goal and sets guardrails (metrics that must not get worse, such as cancellations or churn). - Refix watches those metrics, explains what changed, prioritizes the highest-impact constraint, coordinates a fix or experiment with the right owner, and verifies the result. - Then it stays on the goal and looks for the next constraint. - Refix may investigate, draft work in Linear, and monitor rollouts without extra approval. Changes named on each goal page stay with the owner. Company: Refix Inc., San Francisco. Site: https://www.refix.ai/ Give Refix a goal: https://onboarding.refix.ai/dashboard/sign-up This is the agent index for the goals list. Each item is a per-page brief. - HTML: https://www.refix.ai/goals - Site index: https://www.refix.ai/llms.txt ## Goals - [Increase search-to-booking conversion](https://www.refix.ai/goal/increase-search-to-booking-conversion/llms.txt): Refix increases search-to-booking conversion by continuously finding the highest-impact constraint across relevance, inventory, pricing, trust, checkout and payments, while protecting cancellation and refund rates. - [Increase trial-to-paid conversion](https://www.refix.ai/goal/increase-trial-to-paid-conversion-lifecycle-nudges/llms.txt): Refix increases trial-to-paid conversion by continuously finding the highest-impact constraint across activation, lifecycle nudges, billing, and expansion, while protecting churn and account quality. - [Reduce searches with no bookable inventory](https://www.refix.ai/goal/reduce-searches-with-no-bookable-inventory/llms.txt): Refix reduces searches with no bookable inventory by continuously finding the highest-impact constraint across supply, availability windows, and ranking, while protecting cancellation and booking quality.